A Guide For Effective Detailing

When it comes to detailing, there are a lot of different factors pharma pales reps have to take into consideration. There are a lot of different circumstances that influence what type of presentation a sales rep can give, assuming getting the opportunity to present something of course. A lot of times even getting the physicians divided attention takes a lot of effort. So because all the possible difficulties, reps have to be prepared for a number of scenarios and have to be flexible readjusting their detail plan along the way.

The infographic below helps to decide what kind of approach is fit for different situations. You can prepare the most cutting edge e-detailing presentation, if there is no time or place to show it to the physician, you have to do your best verbally. No access to physicians always seems to be an obstacle, in which case maybe it is more effective to send the details electronically so that the doctors can view them on their own schedule.

Here are the main pain points pharma representatives face on a daily basis and the possible solutions to overcome these obstacles:

 

(Source: Healthcarecommunication.com)

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